Avianne & Co Jewelers - New York (NY)

5 /5 Cortez Quarles: My Good Brother Joe Avianne who I have been knowing for over 2 decades designed a custom piece for me that is a 1of1! His first class customer service was superb, which included step by step pictures and videos for documentation. If you want that OWT piece shop with my Good Brother Joe Avianne.

1 /5 Justin: I recently placed an order and the chain as well as its packing was extremely flawed. The chain had scuffs and were clearly visible. The box was flattened. To spend $3,933 in a chain and have this type of experience is extremely alarming. Order #: 106281

5 /5 Iza Koch: During our trip last december to New York, we visited Avianne & Co and had the absolute pleasure of working with Alex. We purchased two rings, and we couldn’t be happier with the entire experience. Alex was incredibly patient, knowledgeable, and attentive. He guided us through all the options, answered every question with care, and helped us find the perfect rings that truly exceeded our expectations. The rings are breathtaking and a true symbol of a special moment for us! Even months later, we still catch ourselves admiring them and thinking back fondly to the warm and professional service we received. Thank you, Alex, for making our purchase so memorable. We wholeheartedly recommend Avianne & Co to anyone looking for exceptional jewelry and top-notch service!

5 /5 Jeriann Salkey: From start to finish, this company exceeded my expectations. Jack skillfully turned my vision into reality, offering expert recommendations with upgrading my diamond quality that enhanced the final design beautifully. Shipping was impressively fast (overnight!!) the craftsmanship of the memory pendant is truly remarkable. The Cuban chain Jack recommended was perfect! I am thoroughly impressed and highly recommend Jack’s customer service to anyone seeking exceptional quality and care at AVIANNE Inc.

1 /5 R.W.C: I’ve been a loyal Avianne customer online for over 7 years, spending nearly $10,000. Unfortunately, my first in-person visit left me very disappointed. I came in for a pendant upgrade and was initially quoted $2,500 by their staff. I was later quoted a $4,000 chain and pendant combo upgrade, which involved a new chain upgrade with just 0.7 grams more in 10K gold than my current one — a melt value difference of about $30. The math didn’t justify the $1,500 premium, and after checking with other Diamond District jewelers, I chose to keep the pendant only and trade in my chain as scrap — which they accepted. I was told the pendant would be dipped in rose gold as a complimentary service with only a small fee for bail resizing. With this understanding, I paid in full. When I returned to pick it up, I was approached by one of the store’s owners- known on social media as the public face of the brand. The tone became unexpectedly personal and tense. I was told I had “exploited” the business, even though we had a mutual purchase agreement. The chain was described as “damaged and un re-sellable” despite being inspected and accepted as scrap earlier with no concerns raised. I was also told I’d changed the deal, though I had only agreed to purchase the pendant and never agreed to purchase the combo. Because I had purchased a chain elsewhere, the conversation became more confrontational. I was also told that my previous purchases “didn’t matter” and that my business meant nothing to them. This felt contradictory, especially considering that most of their items are priced under $10,000 — which suggests they rely on customers like me. Then, I was asked to pay an additional $225 for the gold dipping service, which I had understood to be included. I declined the charge and left the store without so much as a thank you. The pendant had deep personal and religious significance to me, but the overall experience felt deeply disrespectful. I strongly encourage others to get multiple quotes, visit other jewelers, compare offers, and seek an independent appraisal before or instead of doing business here. After years of trust, this experience left me deeply regretting my loyalty.