S & L Gem Co - Roseville (CA)

1 /5 Sandra Cruz: Very unhappy, I bought my daughter a custom 14k gold name for $400 plus $70 for the rings. Thought the price was reasonable since I had shopped around. But it ended up being a little less than 1.5 inches, 1.8 grams and very thin. The manager told me to come back and see what she can do and when I went back she had me deal with the original sales person who said all they could do is upgrade for an additional $450.00. I walked out of there obviously with my tiny name.They showed and had my daughter try on a name there before we ordered which was bigger, that’s what I thought I was getting. They should have showed and explained what they showed was different price. But I was clear on what I wanted to spend and they just wanted to make a sale. Learned my lesson. Never buying from there again.

5 /5 Sir Perry: Amazing experience I had here. They helped me pick out my wedding ring and got it custom sized to me,highly recommend this store. They are friendly and willing to work with you to get you what you want! I will be coming back here in the future to get more work on jewelry done and for some possible custom peices crafted

1 /5 Jive DIY: This place is a shady business , I placed a order for a simple Bulova watch on 5/3/2025, and i have yet to receive my watch that is fully paid for, Every time i try to call the manager levi (or maybe i should contact Mr.Ortegon with a summons) i get; i will call you back or i get he is busy. Mind you its now 7/6/25 and still have not received my watch nor any update to were i am in the process, Do not buy from this shady business you will be ghosted and to be honest i believe most if not all of there items are cheap low grade and way over priced. Heres a little schooling when buying from shady places like this, make sure to ask that your jewelry is solid not hollow, also lab grown diamonds are way less valuable. If you want a better deal on jewelry buy used, yes your buying the design but in the end its the weight of the precious metals, get that weight and times that by the price of the metal online and there you go, you can see how over priced this place is. Also if try to sell what you just bought you will be surprised to not even get half of what you paid for and no one really cares about the small diamonds so dont even dare ask for more because of them. Be warned dont buy from this shady business. Levi of Mr. Ortegon you know were to contact me dont let me take this to court, Im from out of town and bills add up (gas, hotel and car rental) if i need to come down there to settle the matter in person dont let this $400 watch turn into a $1,000 case i just want a refund. RO-2003092. Thank you, and hear from you soon.

1 /5 Ella Perez: Great customer service, I love my ring that I bought on 2018, I even put it in a safe box because I dont want to lose it, its my investment. But recently I had an emergency and I needed money right away so I talked to my friend who happened to be selling jewelry that I wanted to pawn my ring to her, of course she said yes but the next day she told me that the stones of my ring is not real diamond, I almost fainted because I paid more then $5000 of that ring , my friend said the amount of my ring is $500 to $600 only. So for customers of this Jewelry store that are satisfied with their items, good for you, but for some that want to buy real and good quality jewelry, avoid that place. You guys will see the picture of my ring that I bought in the original box with their store name on it.