Paradise Jewelers - Chico (CA)

Ashley Carroll Nothing but the best from Abe! Custom made to perfection! Open to suggestions, honest, and never critical! Trustworthy and professional! He made me the most beautiful ring for a price that would blow your mind! Pictures don’t do it justice! 3 intertwined bands, white gold, 3.5 ct emerald stone…simply perfect!

Jamie Thong Very friendly helpful. Fast and efficient jewelry repair. Highly recommended.

Stacey Hallam We recently got married, and one of the highlights of our journey was working with Ariel to find the perfect rings. From the moment we walked into the store, he made us feel welcomed, heard, and genuinely cared for. His expertise, patience, and eye for detail were unmatched—he guided us through every step with warmth and professionalism. Our rings are not just beautiful—they’re deeply personal and symbolic, and we owe that to Ariels dedication to helping us find pieces that truly reflect who we are. He listened to our story, respected our budget, and made the entire process feel effortless and exciting. If youre looking for someone who treats your special moments with the care they deserve, look no further. We cant recommend Brilliant Diamonds enough. Thank you for being part of our love story! — Jason & Stacey

Darcy Grinolds Best jeweler Ive found: honest, informative, justified prices. I needed my ring repaired after the diamond fell out. I checked with several jewelers about the cost of replacement. Preziosis price was slightly higher, but I wanted to work with him because he seemed honest, so I told him about the lower quote from another jeweler. He explained to me the two different types of repairs for my rings prongs (simple gold solder and full prong buildup) and the relative costs for each (less than a hundred dollars for the simple gold solder). He hypothesized that the other jeweler was charging a slightly lower price for a much lower quality solution. Once I learned about these methods and their pros/cons, it was clear to me that the simple gold solder would be a fragile, short-term solution. I went back to the lower-quote jeweler and asked about their repair methods and they confirmed they would do a simple gold solder. This made Preziosis price for the full prong buildup drastically the better value and correct solution for my needs. I was grateful for the explanation of the techniques at Preziosi, and I even got to learn how to use the magnifier to see the final result! Ill definitely be returning to Preziosi for any jewelry needs!

Corvette Mike Since I found Tina at Anaheim Jewelry, I will not shop anyplace else. They do not have a big showroom to pick from, but they can get you anything you want quickly and they do custom jewelry also. The best part is the price, well actually the service is the bast part about buying from them and then the price. They are my first and only stop for jewelry.

Z The most amazing customer service!!! The only place I ever get my watches sized from! Theyll do it right in front of you in a matter of minutes! They are the most hospitable people Ive ever met. Will offer you coffee, ice cold water, sit & chat with you while you wait. You’ll leave this place feeling like you’ve gained a friend. 10/10

Janay McCullough Update: If I could give 10 stars, I would! I worked with Marielle again to design another ring. She listened to exactly what I wanted and made it better than I could have imagined. I have gone to The King’s Jewelers for quite a few things now and every time I’ve been well taken care of regardless of who I was working with. I love their attention to detail, patience, and professionalism. LOVE my new emerald and tsavorite ring! Thank you!! Old review: For my birthday and to celebrate a milestone I wanted to buy myself an aquamarine ring. Kings Jewelers had a beautiful pear shaped aquamarine and I was able to work with Marielle to design the perfect setting. Marielle was wonderful, she knew exactly what I wanted and was able to custom design the whole thing. My experience there has been fantastic, and I look forward to working with Marielle again.

Chandan Shah I had the pleasure of interacting with Kamal, who provided outstanding customer service. His friendly and helpful demeanor made our shopping experience truly enjoyable. We initially intended to purchase one item, but Kamals excellent service encouraged us to explore more options, resulting in a few additional purchases.

Thejuice Cbm Been there many times I highly recommend them for the best work.